What did WebMD pay for Limeade?

WebMD acquired Limeade for $75.0M in 2023, equivalent to 2.00x revenue. Target revenue was approximately $37.9M.

What does Limeade do?

Limeade is a healthcare it business.

What multiple did WebMD pay for Limeade?

2.00x revenue, based on disclosed deal value of $75.0M and disclosed financials.

M&A TRANSACTION · 2023

Limeade acquired by WebMD

$75.0M· 2.00x revenue

Target

Limeade

Acquirer

WebMD

Strategic buyer

Disclosed financials at time of acquisition

Revenue

$37.9M

EBITDA

—

Deal Value

$75.0M

EV/EBITDA

—

Context

This $75.0M acquisition of Limeade by WebMD sits in the healthcare it sub-vertical. WebMD is acquiring as a strategic buyer; see how strategic acquirers typically price healthcare it businesses on our Healthcare It strategic buyer-pool page.

Source

Data sourced from Press releases and earnings reports. All figures reflect disclosed values at the time of the acquisition; no estimated or imputed data. Methodology

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Citation: ExitValue.ai. (2023). Limeade acquired by WebMD. https://exitvalue.ai/deals/limeade-acquired-by-webmd-hc-2023-0046